VOL. VI · THE CASE FILES ← Front page

ScaleAuctus

Case File №05

Gaming launch · TikTok + Instagram · 3 days

World of Tanks: HEAT

World of Tanks: HEAT was a launch, so the clock was running. We had three days to make noise around the drop, and moved fast on TikTok and Instagram.

The Showreel

The results, on the record.

The World of Tanks: HEAT numbers in 16 seconds: the headline figure, the timeframe, the ledger. All organic, no ad spend.

Case Reel
0 Views In the first 3 days
3 Days From Launch Our fastest ramp yet

The Numbers

Window
3 days
From the drop
Niche
Gaming
Fast-moving crowd
Ad spend
$0
No paid push

What We Did

  • 01Built and posted launch clips for the HEAT drop across TikTok and Instagram.
  • 02Stuck to the campaign rules: the branded logo, the required music, captions and hashtags.
  • 03Tested hooks hard in the first 72 hours and hit 2.3M views inside the window.

Final Notice

Got a launch coming up?

Three days, 2.3M views. If you have a drop on the calendar, let us plan the clips.

Book a strategy call →