VOL. VI · THE CASE FILES ← Front page

ScaleAuctus

Case File №05

Gaming launch · TikTok · Instagram · YouTube

World of Tanks: HEAT

World of Tanks: HEAT was a game launch, so the clock was running. We clipped the drop for TikTok, Instagram and YouTube and pushed it the moment it went live. One Short alone passed 2.5M views, no ad spend.

The Showreel

The results, on the record.

The World of Tanks: HEAT numbers in 16 seconds: the headline figure, the timeframe, the ledger. All organic, no ad spend.

Case Reel
0 Views Top launch Short, organic
+819 Subscribers Off that one Short

The Numbers

Top Short
2.5M+
Organic, no ad spend
Subscribers
+819
From a single Short
Platforms
3
TikTok, Instagram, YouTube
Ad spend
$0
No paid push

What We Did

  • 01Clipped the World of Tanks: HEAT launch for TikTok, Instagram and YouTube.
  • 02Stuck to the campaign rules: the branded logo, the required music, captions and hashtags.
  • 03One YouTube Short alone passed 2.5M views and pulled in 819 subscribers, all organic.

The Record

One launch Short: 2.5M+ views. Exhibit A
One launch Short: 2.5M+ views.
Search interest spiked at the drop. Exhibit B
Search interest spiked at the drop.

Final Notice

Got a launch coming up?

One Short did 2.5M for World of Tanks: HEAT. If you have a drop on the calendar, let us plan the clips.

Book a strategy call →